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Customer Relationship Management

CRM on ServiceNow - configured for workshops, parts logistics, field teams, and supply chains. Our core domain in the mid-market.

Customer Relationship Management

What Shapes Our CRM Work

The Gap Between Roles

Most CRM problems we encounter are communication breakdowns - between service advisors, workshops, procurement, and management. We configure ServiceNow to close exactly those handoff gaps.

Automotive Background

Our team has an automotive background - from IT operations through compliance to workshop-level work. Very different areas, but with one thing in common: they are all directly or indirectly part of the customer experience.

Complexity Over Volume

Overcomplicated, yet undercomplex - too many steps in too many systems, and yet the process still does not fully accomplish the actual task. We expand the capabilities while reducing the steps.

In manufacturing, physical assets, technical diagnostics, and parts coordination take center stage. In the service sector, phone and digital interactions between customers and service advisors are particularly intensive. In the automotive sector, both converge at the customer advisor in the dealership.

Customer Relationship Management is first and foremost a product that supports Customer Service and Customer Success, and needs to integrate as part of the business as a whole. The resulting new data foundation can - also AI-assisted - provide signals for how the business could realign to meet customer needs - and make the decisive difference in the market.

For engagements like these, we start with a systematic assessment of the current state, which also considers the broader system landscape and internal as well as external factors. This then forms the basis for our directional recommendation and implementation. Always with the same goal: fewer systems, fewer broken data flows and handoffs, instead the essential information at a glance and supplementary details available on demand - whether on a field service mobile phone, a workshop tablet, or a desktop version at customer reception.

Let’s work together

Our team would love to hear from you.

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